Sharing Research Findings

Communicate insights effectively to drive decisions and action

Make Research Actionable

Great insights mean nothing if they do not drive decisions. You need to communicate findings in a way that stakeholders understand and act on.

Tailor your format to your audience. Executives need summaries. Teams need details. Everyone needs clear next steps.

Choose Your Format

Presentation Formats

Executive Summary

Best for: Leadership and stakeholders

STRUCTURE

1 page with top 3-5 insights and recommended actions

WHEN TO USE

When audience needs quick decisions without deep details

Communication Tips

Communication Best Practices

βœ“ Lead with Impact

Start with business impact and recommendations, not methodology

Example: We found 3 critical issues blocking enterprise deals vs Here is how we did research
βœ“ Use Quotes

Include powerful user quotes to make insights memorable

Example: One user said: I spend 2 hours daily on this task - it is killing me
βœ“ Show Evidence

Back insights with data - frequency, percentages, metrics

Example: 12 of 15 users mentioned this problem (80%)
βœ“ Connect to Goals

Link insights to business objectives and roadmap priorities

Example: This aligns with our Q2 goal to reduce churn by 15%
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Follow Up on Action Items

Sharing findings is not the end. Track which insights get acted on, follow up with teams, and measure impact. Research only matters if it changes what you build.

Key Takeaways

  • β€’Choose presentation format based on audience: summaries for execs, details for teams.
  • β€’Lead with impact and recommendations, use quotes and data for evidence.
  • β€’Connect insights to business goals and track which ones drive product decisions.